01
China–Europe focus
Built for Chinese industrial and green-tech companies entering European markets, including agencies that specialise in EU–China commercial expansion.
01 / China → Europe
OPOPA connects Chinese companies to Europe.
You build. We introduce you to local experts. We manage their execution. You sell.
Market access and local support for Chinese industrial and green-tech companies selling into Europe.
China / Europe / Industrial Expansion
02 / What We Do
Our services
Two clear ways we connect your company to Europe, then the specialists and sales work behind each.
Market access
We build and coordinate local commercial teams to identify customers, develop partnerships and generate sales opportunities across Europe.
Local support
We connect you with European partners for after-sales, maintenance, spare parts, warehousing and specialist support, and coordinate their execution.
Experience
Companies Our Team Has Supported
Experience built through projects with businesses across Europe.
Credibility
Built on hands-on business development experience in Europe.
OPOPA brings together local commercial expertise and access to independent European specialists — coordinated for Chinese industrial manufacturers entering Europe.
Why work with OPOPA
Rather than hiring a full local team or opening a subsidiary first:
- Match specialists to your product, buyers and territory
- Operate without opening a European subsidiary
- Lower fixed cost than a permanent local sales office
- Adjust representation or specialists as the mandate evolves
- Stay involved in key commercial decisions
Selected work
Experience Behind Our Work
Selected projects delivered by members of our team in European markets.
03 / Use case
Have a European presence without a subsidiary
Without OPOPA vs with OPOPA: an industrial manufacturer enters Germany.
Without OPOPA, many manufacturers open a local sales office or hire a full team before they know the market. With OPOPA, a manufacturer’s representative with existing relationships among engineering firms and industrial buyers can open doors faster, at a fraction of that fixed cost.
Initial investment
Without OPOPA
Full direct sales office (€250k+ typical setup).
With OPOPA
Sample and training package for a representation model.
Time to first sale
Without OPOPA
Often 6–9 months to stand up a direct team.
With OPOPA
Typically shorter once a local representative is active.
Market coverage
Without OPOPA
Coverage built from scratch after hiring and setup.
With OPOPA
Prospect access through the representative’s existing relationships.
Year-one economics
Without OPOPA
Projected fixed costs for a permanent local office.
With OPOPA
Commission on closed sales under a clear mandate.
Figures are industry examples of the representation model. Every OPOPA engagement is scoped to the product, territory and commercial mandate.
04 / Fit
Industries represented
01
Industrial equipment and tools
02
Electrical components
03
Building materials
04
BESS and greentech
05 / Context
Europe rewards local presence, not remote ambition alone.
Industrial buyers expect language, culture, regulatory clarity and someone accountable on the ground across long sales cycles.
- Local sales culture and buyer expectations
- Regulatory and specialist requirements
- Qualified partners, not anonymous introductions
- Sustained commercial presence on the ground
Industrial production / Europe
06 / Why OPOPA
Your commercial bridge between China and Europe.
We connect Chinese industrial and green-tech companies to the local experts and sales capacity Europe expects, then coordinate execution so you close the deal.
Market access, local support and commercial execution: from first European conversations to sustained sales representation.
02
Connect and coordinate
We do not replace your product. We connect you to local experts, manage execution, and keep commercial ownership with you.
03
Industrial reality
Long sales cycles, technical buyers, distributors and after-sales expectations: the work matches how European B2B purchasing actually runs.
04
Team as a service
European commercial professionals can represent you under your identity. Your team operates as a service, without the need to build an in-house sales department.
07 / Industries
Built for industrial and green-tech expansion.
Broad industrial focus across equipment, manufacturing, green technology and infrastructure, including greentech outsourcing partners in Europe.
08 / Method
A practical way of working.
Clear sequence. Commercial focus. No generic transformation language.
01
Understand
Clarify product, target markets and what European business needs to achieve.
02
Connect
Match you with the local experts and commercial people the opportunity requires.
03
Coordinate
Manage execution (prospecting, specialist work and local support) under a clear mandate.
04
Close
You keep the relationship with the customer. We keep the local engine running.
09 / Insights
Practical perspective on China–Europe expansion.
Sales · 4 min
European Sales Representation for Foreign Companies
What European sales representation for foreign companies means for Chinese industrial manufacturers: mandate, local people, and when a subsidiary is not required yet.
Read the insightNext step
Ready to connect your company to Europe?
Tell us what you manufacture and which markets you are considering. We will discuss how market access and local support fit your commercial goals.